EU data strategy in vdL speech

From :

Fifth, we also want innovation. Today, 85% of all non personal data is never used at all. This is a

We must make use of the knowledge that is hiding within this unused data. We must
establish a framework to enable governments and companies to share data and to pool it securely.
I cannot imagine anyone better able to develop such a data strategy than Thierry Breton.

Does not sound very promising.